Summer’s in full swing, and Zing Zang – America’s No. 1 Bloody Mary brand – is bringing its signature flavor to the condiment aisle with the launch of the country’s first-ever Bloody Mary Ketchup!
“The idea actually started as an April Fool’s joke on social media,” said E.G. Fishburne, VP of Marketing at Zing Zang.
“Almost immediately, that post became our most viral ever, and fans weren’t joking – they wanted us to make it. That’s when we knew we were on to something. People wanted a spicy, flavorful ketchup – and we already had the perfect recipe to deliver it. Goodbye, boring ketchup!”
Zing Zang Bloody Mary Ketchup puts a bold twist on the classic condiment, made with the same signature ingredients that built the brand’s cult-favorite Bloody Mary Mix—like ripe tomatoes, seven vegetable juices, Worcestershire, hot sauce, and savory seasonings—for the spicy kick fans know and love.
“This is an exciting time for Zing Zang as we push beyond the beverage aisle for the first time,” said Brent Albertson, CEO of Zing Zang.
“Our Zing Zangers are passionate about our Bloody Marys, and now we’re bringing that same big, bold taste to a new category. It’s the same amazing Zing Zang Bloody Mary flavor – now made to pair perfectly with burgers, fries, and more.”
Zing Zang Bloody Mary Ketchup is packaged in 15 oz. squeeze bottles and contains no high fructose corn syrup. It debuts this summer on Amazon, with plans to roll out in grocery stores, bars, and restaurants nationwide.
For more information, visit ZingZang.com and follow @zingzangmix on social media.
About Zing Zang
Zing Zang® is the leading Bloody Mary brand and a top non-alcoholic cocktail mix brand in the U.S. Renowned for its premium-quality mixers, Zing Zang offers a wide range of products, including the best-selling Bloody Mary Mix, Blazing Bloody Mary Mix, Dill Pickle Bloody Mary Mix, and an authentic Michelada Mix. Zing Zang also has an “amazing” line of mixers that includes Classic Margarita, Mango Margarita, Strawberry Margarita-Daiquiri, Sweet & Sour, and Piña Colada—all made with real fruit juices and naturally sweetened without high fructose corn syrup.
Expanding beyond mixers, the brand has launched a line of ready-to-enjoy prepared cocktails, featuring Zing Zang’s award- winning mixes paired with premium spirits. The lineup includes Bloody Mary, Blazing Bloody Mary, Classic Margarita, and Mango Margarita. Founded in 1997 and based in Chicago, Illinois, Zing Zang products are available nationwide in over 300,000 retail and on-premise locations. For more information, please visit ZingZang.com.
