Conversational AI makes ordering faster, smarter and tailored to every event
Miami, FL (Restaurant News Release) PINCHO – the award-winning, Latin-inspired burger and kebab concept with locations in Miami and Houston – is redefining the catering experience with its new partnership with AIA, an intelligent online catering assistant built specifically for restaurants. Guests can now place catering orders through a simple conversation, receiving personalized recommendations, tailored quotes and real-time guidance – all designed to make catering effortless and precise.
Unlike traditional forms, AIA interacts in real time, taking into account headcount, budget and event type. The program’s memory function remembers past orders, dietary preferences and event details, ensuring repeat orders are faster and more accurate.
“Catering should be simple for our guests,” said PINCHO Co-founder & CEO Otto Othman. “Our guests can just chat and get exactly what they need. It’s like having a catering expert in your pocket, anytime you want.”
AIA also helps the PINCHO team run things more smoothly behind the scenes. Orders are more accurate, customization is easier and repeat events can be set up in minutes – making large gatherings, office lunches and special occasions smoother for everyone.
“This partnership is helping us serve more guests efficiently while still keeping it personal,” said PINCHO Catering Director Isabela Hurtado. “With AIA handling the details, we can focus on what we do best – crafting amazing meals and guaranteeing every event feels special.”
Founded in 2010 and inspired by Othman’s family recipes, PINCHO has earned recognition for its scratch-made burgers, kebabs, bowls, and Latin-fusion twists on American classics. The brand has been named one of the Ten Best Burgers in Miami by the Miami New Times, is a three-time winner of the South Beach Wine & Food Festival’s Burger Bash, and is an eight-time winner of South Florida’s Burgerliscious.
Experience the new AI-powered catering platform at online.PINCHO.com. To learn more about the brand, visit PINCHO.com and follow @pincho on Instagram, Facebook and TikTok.
About PINCHO
PINCHO is a community-minded fast-casual brand born in Miami. Founded in 2010, PINCHO was inspired by family recipes and a Latin take on the classic American burger. Serving a feast of flavorful, made-from-scratch fusion dishes and showcasing seasonal specials, PINCHO has grown from a local startup to one of South Florida’s most beloved fast-casual concepts and a three-time winner of the South Beach Wine & Food Festival’s Burger Bash. The brand has since expanded to Texas, with four Houston-area locations.
About Savory Fund
Savory is an innovative private equity firm that combines over $750 million in assets under management with a growth playbook and expertise that has been developed over 18 years of operating in the restaurant industry. Savory partners with high-potential, profitable, emerging restaurant brands, to deliver financial capital, industry expertise, growth and revenue opportunities, profitability enhancements and new location development. The Savory team contributes directly to all aspects of growth and replication by using a proven playbook and methodology. Founder involvement in the expansion of a brand is a central theme of the Savory approach as founders carry the tribal knowledge around the uniqueness that has energized early success and is essential to future growth. Savory is currently invested in the following brands: Swig, R&R BBQ, PINCHO, Via 313 Pizzeria, Mo’ Bettahs Hawaiian Style Food, 86 Repairs, Saigon Hustle, Hash Kitchen, The Sicilian Butcher, Houston TX Hot Chicken, South Block, Bonrue Bakery, and Hawkers. For more information, visit SavoryFund.com.
Contact:
Tiffany Martinez
Champion
972-930-9933
tmartinez@championmgt.com
